LinkedIn – to What?
You can tell that I am struggling to get through my summer book pile! Reverted to doing some “research” on Personal Networks on YouTube this afternoon. Take a look
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at this video from SuperNews – didn’t know whether to laugh or cry (so, just cried laughing!)
UPDATE: I found this when on-line abroad – and apparently this cannot be viewed on YouTube on the UK (and some other territories). You can however see the clip on SuperNews own site at:- http://current.com/shows/supernews/91503521_linked-in-to-what.htm
I agree with quite a lot of the sentiments of this vid – but do think LinkedIn is part of the “arsenal” if you are serious about building and developing your Personal Network.
On the day that Mashable reports that LinkedIn is now worth $2billion – who is having the best/last laugh?
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Personal Network Blog 
Thanks for pointing me to this video – and your blog. I’m in agreement with your assessment – funny and harsh at the same time ;D. Like you, I still recommend that people use LinkedIn – at the very least there is value in having your CV information available in one place, and there’s a certain amount of “Google juice” in having your Linked In profile connected to your other social network feeds.
Hi Beth. Thanks for taking the time to view. I think LinkedIn is a good service – but you do need to put in the work! I like the “Reading List by Amazon” feature in particular – I notice you are using it too. It gives me encouragement about the depth of the LinkedIn network when you see similar people from diverse parts of LinkedIn reading (and sharing the sentiments of) books that I think are cool.
Hilarious! I did enjoy the appearance of the headhunter making his pitch in the desert. Great underground marketing lesson… people will buy water to quench a thirst but not snake oil!
I think LI still has a significant mass of people who use it as an online business card / resume. They’re in a job / career path and see no need to actively cultivate a network online. That approach will change as more gen X and younger folks take the reigns of management and corp power.
For entrepreneurs and freelancers, there’s a lot of potential for LI to be a means of people helping each other. Introductions and referrals are two examples.
Hi Mark. Thanks for you comments (and sharing the laugh!). You are right that LI is a very good on-line business card (I’d not really though of it that way). Keep in touch. P